Learn about Amusement Park Marketing at Valleyfair

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Arizona Hurricane Harbor Phoenix Phoenix, AZ California Six Flags Magic Mountain Los Angeles, CA Hurricane Harbor Los Angeles Los Angeles, CA Six Flags Discovery Kingdom San Francisco/Sacramento, CA Hurricane Harbor Concord San Francisco/Sacramento, CA California's Great America Santa Clara/San Jose, CA Knott's Berry Farm Los Angeles, CA Knott's Soak City Los Angeles, CA Georgia Six Flags Over Georgia Atlanta, GA Six Flags White Water Atlanta, GA Illinois Six Flags Great America Chicago, IL Hurricane Harbor Chicago Chicago, IL Hurricane Harbor Rockford Rockford, IL Maryland Six Flags America Baltimore/Washington, DC Massachusetts Six Flags New England Agawam, MA Michigan Michigan's Adventure Muskegon, MI Minnesota Valleyfair Shakopee, MN Missouri Six Flags St. Louis St Louis, MO Worlds of Fun Kansas City, MO New Jersey Savannah Sunset Resort & Spa Jackson, NJ Six Flags Great Adventure Jackson, NJ Hurricane Harbor New Jersey Jackson, NJ Wild Safari Adventure Jackson, NJ New York Six Flags Great Escape Lake George, NY Six Flags Darien Lake Buffalo, NY Darien Lake Lodging Buffalo, NY Great Escape Lodge & Indoor Waterpark Lake George, NY North Carolina Carowinds Charlotte, NC Ohio Cedar Point Sandusky, OH Cedar Point Shores Sandusky, OH Kings Island Mason, OH Oklahoma Frontier City Oklahoma City, OK Hurricane Harbor OKC Oklahoma City, OK Pennsylvania Dorney Park Allentown, PA Texas Six Flags Over Texas Arlington, TX Six Flags Fiesta Texas San Antonio, TX Hurricane Harbor Arlington Arlington, TX Hurricane Harbor Splashtown Houston, TX Schlitterbahn Galveston Galveston, TX Schlitterbahn New Braunfels New Braunfels, TX Virginia Kings Dominion Doswell, VA Ontario Canada's Wonderland Vaughan, Ontario Quebec La Ronde EN Montreal Quebec, QC La Ronde FR Montreal Quebec, QC Mexico Six Flags México Mexico City, Mexico Hurricane Harbor Oaxtepec Montreal Quebec, QC
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Marketing Day

May 22, 2025
10:00 AM seminar in Galaxy Theatre

Valleyfair’s Marketing Day is your golden ticket to unravel the mysteries of marketing with a side of thrill. At this workshop, students will learn the ins and outs of developing and executing an intricate and complex marketing campaign.

Want the scoop from the pros? Our special guests will share their insights and give tips on how to prepare for a rewarding career in this dynamic field.

Topics that are typically covered:

  • Advertising strategies (radio, television, digital, out-of-home and direct mail)
  • In-park marketing strategies
  • Planning special events
  • Social media and more!

Want to get into the world of User Generated Content (UGC)? We’ll turn your students into influencers-in-training during our Marketing Day project. Grab your phone and get ready to try your hand at creating content that'll have the internet buzzing. Project time will take place after the seminar and is optional to partake in. Students will be able to enjoy the park while creating their social media content. 

And here's the best part – the project is like a amusement park for your creativity. Students will have the chance to soak up the park's vibes while crafting their social media masterpieces. It's not just learning; it's learning with a twist of fun!

Space for this program is limited, make sure to reserve your spot today! Dates subject to change.

2025 Pricing: 

  • Admission: $30 plus applicable taxes
  • Admission & Lunch: $41.50 plus applicable taxes
  • Season Passholder Admission: $10 plus applicable taxes
  • Season Passholder Admission & Lunch: $23.50 plus applicable taxes
  • 1 complimentary admission ticket for every 15 purchased (excluding Passholder tickets)

Meal and Drink Options